Saturday, March 7, 2009

Q & A about The North Face

A. why the company is called The North Face ?
In the northern hemisphere, the north slope of the summit is the most cold, snow-covered the deepest, most difficult to climb the side, alluding to the real mountain lovers, never fear difficulties. Co-founder just think the name reflects the company's mission, that is, beyond the limits of the pursuit.

B. The North Face logo is a symbol of what?
The North Face logo design inspiration from the semicircle Yosemite peaks, it is the world's largest rock-climbing, one of awe-inspiring. Company logo are our way of interpreting it.

C. A5 Series A5 What is the meaning? A5 in terms of, A is in English Aid
Climbing (climbing auxiliary equipment) abbreviation. Equipment means the use of fixed climbing up on the rock wall to climb up the mechanical devices. A5 is the most difficult climbing grade level, means that the maximum required to help. At A5-class climbing in, everything is unpredictable, it is difficult to rely on ropes or fixed equipment to prevent falling. This most difficult rating terminology only applies to the whole process is not climbing or hanging rivets assist devices.